Technical SEO Services
Technical SEO optimizes a website’s technical elements to increase its visibility on search engine result pages (SERPs). It ensures that search engines can access, comprehend, and rank a website’s content by optimizing its crawlability, indexability, mobile friendliness, and speed.
The top result in Google’s organic search results has an average click-through rate (CTR) of 27.6%. This makes technical SEO services essential to boost your company’s online presence and generate organic visitors. Ready to improve your search engine rankings?
Improve Your Online Visibility
Through Technical SEO
You may have heard of SEO, but do you know about the different aspects of it? What exactly do we mean by technical SEO, and is it essential for your business? Technical SEO refers to optimizing a website’s technical elements to improve its search engine visibility. While traditional SEO focuses on keyword research, content optimization, and link building, technical SEO focuses on the backend aspects of a website.
This includes identifying and fixing any technical issues hindering its performance. Technical SEO is crucial for businesses, laying the foundation for a website’s overall SEO strategy. But how does it help you rank?
Technical SEO helps improve a website’s ranking by ensuring search engines can crawl and index its pages effectively. It involves addressing technical aspects to make a website more attractive to search engines, leading to higher visibility and rankings in SERPs.
Seamless User Experience + Mobile Responsiveness
= Fast Indexing and Higher Rankings
Google rolled out an algorithm update called “Mobile-First Indexing” in 2018, prioritizing mobile-friendly websites with a solid technical foundation and a positive page experience. Therefore, your website could only rank as highly if it’s mobile-friendly and free of technical problems.
Therefore, investing in technical SEO services and optimizing technical elements is crucial to boosting rankings. But where do you start?
BcBot Rankings is a technical SEO agency you can trust to improve your website’s technical performance and achieve higher rankings. Our SEO strategists and expert developers can analyze your website’s current technical setup, identify areas for improvement, and implement strategies to optimize your site for mobile-first indexing.
With our services, you can ensure that your website meets Google’s criteria for a positive page experience and maximize your chances of ranking higher in search engine results.
Boost Your Rankings with Effective
Technical SEO Services
Strategy is the key to success in any endeavor. When it comes to technical SEO, you need a strategy that will foster growth and improve your website’s visibility in search engine rankings. That’s why our technical SEO services include the following strategies:
Robots.txt files
Robots.txt files are crucial in directing search engines’ crawling and indexing of your website. Our experts will analyze and optimize your robots.txt file to ensure it is appropriately configured and allows search engines to access the essential pages on your site. We’ll also identify and exclude irrelevant or sensitive content from being indexed, further enhancing your website’s overall SEO performance.
Sitemaps
Search engines use sitemaps as a navigational aid to better comprehend and navigate your website’s architecture. Search engines can find and index your web pages more readily if you include essential URLs and information in your sitemap. This will increase the exposure and ranking of your website in search results. Our experts will ensure your sitemap is correctly formatted, regularly updated, and submitted to search engines to maximize its effectiveness.
Structured data
You can provide search engines with more context and details about the material on your website by using structured data. You can also aid search engines in deciphering the intent and meaning of your web pages by using structured data markup, which will provide consumers with more precise and pertinent search results. We’ll assist you in implementing structured data markup across your website, optimizing it for improved visibility and organic traffic.
URL structure
URL structure refers to how your website’s URLs are organized and displayed. Optimizing your URL structure can enhance user experience, facilitate site crawling and indexing by search engines, and raise your search engine rating. Our team will analyze your URL structure and recommend any changes for users and search engines to optimize it.
Site navigation
Site navigation refers to your website’s menus, links, and overall organization that allows users to navigate through different pages and sections easily. A well-designed site navigation can enhance user experience by making it intuitive and efficient for visitors to find the information they seek. Our team will evaluate your current site navigation and suggest improving its usability.
Mobile-friendliness
A mobile-friendly website is made to adjust and show appropriately on different screen sizes, giving users of mobile devices a smooth browsing experience. Our team will assess the mobile-friendliness of your website and implement responsive design techniques to ensure that it looks and functions optimally across all devices, ultimately improving user satisfaction and increasing your website’s visibility on search engines.
Page speed optimization
Page speed is another crucial factor that affects user experience and search engine rankings. A slow-loading website often leads to frustrated users and high bounce rates. We will help your website load more quickly, offer a better user experience, and raise the possibility that visitors will stay on your site longer by optimizing images, decreasing server response time, and implementing caching strategies.
Internal linking
Internal linking entails creating links between pertinent pages on your website. This facilitates better user navigation on your website and aids search engines in deciphering the hierarchy and structure of your content. Our technicians will evaluate your website’s internal linking structure and make recommendations for improvement. This will eventually increase the visibility of your website on search engine results pages.
Security
Our experts will evaluate and suggest improving the security features on your website. Through robust security standards, such as SSL certificates and frequent vulnerability checks, we can safeguard your website from possible dangers and ensure people access it safely.
Content Formatting and Meta Tag Optimisation
After analyzing your current content, we will offer suggestions for improving it for search engines. This involves enhancing search engine ranks and CTRs by optimizing meta tags, such as title tags and meta descriptions. We can also help you structure your information so that it is easier for consumers to read and search engines to index, improving its attractiveness to both parties.
How Much Our Technical SEO Services Cost
We understand that every client is unique. Our pricing model allows for customization, ensuring that you only pay for the services you need. Choose from a range of tailored packages that align with your specific requirements and budget.
Love from Our Clients
“BcBot Rankings has exceeded our expectations in delivering exceptional SEO and content marketing services. Their attention to detail, data-driven strategies, and regular performance reports have given us confidence in their abilities. We highly recommend BcBot to any business looking to achieve sustainable growth in the digital landscape.”
Christopher Wells
Chief Financial Officer
at Blueberry HR
“BcBot’s personalized approach and deep understanding of the real estate industry have helped us outrank competitors and establish a strong online presence. Our listing pages consistently rank higher in search results, and we couldn’t be happier.”
Elizabeth Grant
Director of Operation
at EstateHousingCo
“Working with BcBot Rankings has been a game-changer for our business. Their SEO expertise and content marketing strategies have significantly boosted our online visibility and organic traffic. We have seen an 18% increase in leads and conversions over the past six months.”
Marcus Johnson
Vice President
at Lamma Travel Experience
What Makes Us the Best Technical SEO Agency?
Our thorough approach to website optimization distinguishes us as the top technical SEO agency. We adopt a comprehensive strategy to ensure that every component of your website is optimized for search engines rather than concentrating on just one area of SEO.
Because our professionals are constantly learning about the newest SEO trends and best practices, we can implement tactics to offer you an advantage over competitors in the search engine results pages. We also provide technical SEO services for:
E-Commerce
We understand the importance of optimizing product pages, improving site speed, and ensuring a seamless user experience for potential customers. With our expertise in e-commerce SEO, you can drive targeted traffic to your online store and increase conversions. Additionally, you’ll get regular performance reports and ongoing support to ensure your website ranks well in search engine results.
WordPress
We specialize in optimizing WordPress websites to improve their visibility in search engine results. Our team will analyze your site’s structure, optimize meta tags and keywords, and implement technical SEO best practices for WordPress. By leveraging our expertise in WordPress SEO, you can enhance your website’s organic traffic and attract more potential customers.
HTML
Our team will thoroughly analyze your website’s HTML code, identify any technical issues affecting your search engine rankings, and provide solutions to improve your website’s performance. With our HTML technical SEO services, you can ensure higher visibility and increased organic traffic.
Check your Website's SEO
At the core of our web presence is a commitment to effective Search Engine Optimization (SEO) that ensures your journey on our site is both informative and effortless.
FAQs about Technical SEO Services
What is technical SEO, and why is it important?
Technical SEO is optimizing a website’s technical elements to improve its visibility and performance in search engine rankings. It’s crucial because it ensures that search engines can crawl and understand a website effectively, leading to higher organic traffic and better user experience.
What are some common technical SEO issues that websites face?
Some common technical SEO issues that websites face include the following:
- Slow page loading speed
- Broken links
- Duplicate content
- Improper URL structure
- Poor website accessibility.
These issues can negatively impact a website’s visibility in search engine results and hinder its overall performance. It is important to regularly audit and address these issues to ensure optimal technical SEO.
How does indexing work, and why is it important for technical SEO?
Indexing is how search engines crawl and store web pages in their database. When a website is indexed, it becomes eligible to display in search results when users enter relevant queries. Indexing is crucial for technical SEO because it determines whether a website’s pages will be visible to search engine users.
Even the most well-optimized website may not receive organic traffic or rank well in search results without proper indexing. Therefore, ensuring a website is indexed correctly is essential for maximizing its visibility and potential for organic growth.
How does site architecture affect a website's visibility and performance in search engine rankings?
How a website is structured and organized can significantly impact how search engines understand and navigate its content. Search engine algorithms can more easily crawl and index a website with a well-designed architecture, improving the page’s visibility in search results.
On the other hand, a poorly structured site architecture can result in search engines struggling to find and index essential pages, ultimately hindering the website’s visibility and ranking potential.
